Angle
What the video is actually arguing, and which ten seconds carry it. Written down before anyone picks up a camera.
Half a day
Vertical video that survives the first two seconds.
Horizon Film Lab is a two-person studio in London. We plan, shoot and cut short vertical video for brands that sell online — and we publish the same briefs, templates and checklists we use on that work, so you can run it yourself if you'd rather not hire anyone.
Nine downloads, $10 to $1,000. One payment, delivered by email, thirty days to change your mind.
Four things, in the order they usually happen
Most people arrive with footage that technically works and still gets scrolled past. The fix is almost never the camera.
Shoot
A shot list built from the angle, then a filming day. Phone or camera — we pick whichever the idea needs, not whichever is more expensive.
One to two days
Cut
Editing, captions, sound and three alternate openings, because the opening is the part that decides everything else.
Four to six days
Files
The documents behind all of the above, published as downloads. Buy one and skip the project entirely.
Instant
The files, priced separately
Every item below is something we built for a paying project and then cleaned up. Nothing is a lead magnet and nothing is free — these are the working documents, with the client names taken out. One payment, delivered by email, no subscription.
HFL-01
PDF · 9 pages
$10
Buy
The Opening Lines Sheet
Sixty opening lines that held attention past two seconds, grouped by what they actually do.
HFL-02
PDF + sheet
$25
Buy
Shoot Day Checklists
Pre-light, on-set and wrap lists. The things we forgot once and now never forget.
HFL-03
Docs + sheet
$50
Buy
Script Frames
Nine script skeletons for product, founder and demonstration videos, with a worked example in each.
HFL-04
Video · 2h 40m
$100
Buy
The Vertical Method
Our full process as a recorded walkthrough — angle, shot list, shoot, cut — with the project files attached.
HFL-05
Video + notes
$150
Buy
Footage Review
Send us a cut. You get a recorded screen review, timestamped, saying what we would change and why.
HFL-06
Bundle + call
$200
Buy
Launch Kit
Everything above in one download, plus a thirty-minute call to apply it to what you are shooting next.
HFL-07
2 × 60 min
$300
Buy
Angle Workshop
Two working sessions where we build the angle and the shot list for one campaign with you, live.
HFL-08
30 days
$500
Buy
Month of Reviews
Send a cut whenever you have one, for a month. Reviewed within two working days, every time.
HFL-09
90 days
$1,000
Buy
The Quarter
Three months alongside your team: angles each month, reviews on everything, and one filming day with us.
Paid once — nothing here renews.
Delivered by email within minutes.
Card payments handled by Stripe.
Prices in US dollars.
Three things worth saying out loud
There are no logos on this page
We are new as a studio and most of our work sits under agreements that do not let us name the client. Rather than borrow credibility we do not have, we priced the files low enough that you can judge the work yourself.
The files are the real ones
Not summaries written for sale. They are the documents we open on a Monday, with the names removed. That is also why some of them look plainer than you might expect.
Refunds are not a negotiation
Thirty days on every download. One email, no form and no questions about what you tried. Live sessions are refundable until the session happens.
If you'd rather we did the work
Fixed scope, quoted before anything starts. We only move to a monthly arrangement once there is something worth repeating.
01
Free
A call
Thirty minutes. You show what you have been posting; we say plainly whether we would change the idea or the execution.
02
Week 1
Angle and quote
We write the angle and the shot list, then quote a fixed price for the whole thing. You can take the angle and leave.
03
Week 2
Filming
One or two days, in London or wherever the product lives. You get the raw files the same week.
04
Weeks 3–4
Cut and alternates
A finished edit plus three different openings on the same body, so you can test what actually holds.
05
Day 30
What happened
Thirty days later we look at how the cuts performed and write down what we would do differently.
Asked before buying
How is a file delivered?
By email, to the address you type at checkout, within a few minutes of paying. If it has not arrived, look in spam and then write to us — we send it by hand and it takes about an hour at worst.
Do I need a camera?
No. Most of what we shoot for clients is filmed on a phone, and every file assumes that. Where a camera genuinely changes the result, the documents say so and say why.
What is the difference between HFL-04 and the bundle?
HFL-04 is the recorded walkthrough on its own. The Launch Kit is every file together plus half an hour with us applied to whatever you are shooting next.
Can I buy a review without buying anything else?
Yes. HFL-05 stands alone. Send a cut of up to three minutes and you get a recorded screen review back, usually within two working days.
Do you work outside the UK?
The files go anywhere. Filming days are London and nearby by default; further than that we quote travel separately and say so upfront.
Is any of this a subscription?
No. Everything is a single payment. The monthly and quarterly items run for the period stated and then stop on their own — there is nothing to cancel.
How do refunds work?
Write to the address in the footer within thirty days of buying and we refund the full amount. You keep the files; chasing people for downloads is not a business we want to be in.